Last-minute Techniques to Mitigate Post-purchase Dissonance This Holiday Season

Today’s clients have been spoiled by options and have enhanced expectations on get deliveries to the extent that brands likely out of their way to deliver fantastic activities have turn into the bare bare minimum. 

Just one such expectation from clients is the capacity to keep track of their orders at all times. But think about a state of affairs wherever the order’s present standing hasn’t been updated or a intended hold off was not knowledgeable. 

All through occasions like the holiday getaway year, 82% of the purchasers are nervous about their orders NOT reaching them on time. So, even when anything is heading alright, customers’ worries can end up influencing their delivery expectations.  

This can before long outcome in poor supply encounters and cause prospects to prevent procuring with you without the need of hesitation. 

So if you want to mitigate the effect of write-up-invest in dissonance, you have to begin with currently being clear with your buy tracking, including delays. 

With write-up-invest in automation platforms this kind of as LateShipment.com, you can empower buyers to monitor their orders at all situations on your branded tracking website page. Not just to keep your prospects knowledgeable of their parcel position, you can plug your tracking internet pages with internet marketing campaigns to improve repeat profits, given that on regular, a customer tracks their buy 4-6 situations.