WWD List: Fashion’s Pricing Powerlessness

It is a given that the pandemic has touched almost everything in the consumer landscape, but the changes are particularly clear in pricing. The latest government data, released Tuesday, shows that fashion’s pricing power is much more on par with the out-of-luck airlines than the on-the-rise health insurers — or even used cars and trucks. Here, how prices have changed in 60 categories across the consumer landscape in the past year.

Price changes between September 2019 and September 2020

Fuel oil

-27.2%

Airline fares

-25.0%

Men’s suits, sport coats and outerwear

-18.7%

Women’s dresses

-16.8%

Public transportation

-16.5%

Gasoline, unleaded regular

-15.8%

Lodging away from home

-13.0%

Boys’ apparel

-11.4%

Televisions

-11.3%

Men’s shirts and sweaters

-11.2%

Women’s outerwear

-10.3%

Women’s apparel

-8.9%

Women’s suits and separates

-8.9%

Boys’ and girls’ footwear

-8.7%

Men’s and boys’ apparel

-7.2%

Women’s and girls’ apparel

-7.2%

Men’s apparel

-6.2%

Apparel

-6.0%

Infants’

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