Luxury accessories rental club Vivrelle is launching its mobile app Tuesday, the startup announced in an email to Retail Dive.
Beginning at $99 per month, members can rent luxury items like handbags, watches, diamonds and jewelry from Chanel, Dior, Gucci, Hermès, Cartier and other high-end brands. Subscribers can exchange the items, extend their rental term or purchase products at members-only prices, the company said.
The mobile app allows users to bookmark their favorite accessories as an extension of their wish list and receive push notifications when items become available. The app also gives perks for members who refer other users, and offers access to celebrity and influencer closets like former “The Real Housewives of New York City” star Jill Zarin and “Summer House” star Paige DeSorbo, per the press release.
Vivrelle noted in its announcement that it aspires to make luxury fun, affordable and