Whether or not we consider ourselves ‘post-pandemic’, there is a big appetite for buying luxury products again, and sales of premium beauty products are on the rise. According to the NPD Group, sales of prestige products increased by 11 per cent in the UK in the first half of 2021, against the same period last year. This rings true to the Lipstick Index theory, coined by Leonard Lauder in 2001 – which argued that during times of recession and hardship, we turn to beauty products as our little indulgences.
As far as luxury beauty products go, we are spoilt for choice with the excellent offering from the fashion houses. Louis Vuitton’s perfumes are some of my absolute favourites. Not only are the apothecary bottles completely stunning, as you’d expect, but the blends are so good that I dare you to try to stop at one spray. I’ve worn the lively,