Chanel buys up more jasmine fields to safeguard famous No. 5

PEGOMAS, France, Aug 27 – Wary of disappearing flower crops used in its best-selling perfumes, fashion and beauty firm Chanel has bought up more land in southern France to secure its supplies of jasmine and other varieties, harvested by hand in a delicate annual ritual.

The luxury group said it had bought up an extra 10 hectares of land, adding to the 20 hectares it already exploits in partnership with a local family near the town of Grasse, known for its surrounding flower fields.

On a sunny late August morning before the heat reached a peak in nearby Pegomas, dozens of workers were busy with this year’s jasmine harvest, the key ingredient for Chanel’s 100-year-old No.5 perfume, created by late designer Coco Chanel.

Chanel struck a deal with the Mul family in the late 1980s to anchor its production of five flowers in the region. Some local producers began selling

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Chanel Buys Up More Jasmine Fields to Safeguard Famous No. 5 | The Business of Beauty

Chanel No. 5. Shutterstock.

Wary of disappearing flower crops used in its best-selling perfumes, fashion and beauty firm Chanel has bought up more land in southern France to secure its supplies of jasmine and other varieties, harvested by hand in a delicate annual ritual.

The luxury group said it had bought up an extra 10 hectares (100,000 square metres) of land, adding to the 20 hectares it already exploits in partnership with a local family near the town of Grasse, known for its surrounding flower fields.

On a sunny late August morning before the heat reached a peak in nearby Pegomas, dozens of workers were busy with this year’s jasmine harvest, the key ingredient for Chanel’s 100-year-old No.5 perfume, created by late designer Coco Chanel.

Chanel struck a deal with the Mul family in the late 1980s to anchor its production of five flowers in the region. Some local producers

Read More

Our Readers and Editors Absolutely Love These Perfumes

Simply put, it’s our job to find the best beauty products out there for you. From the newest serum to the hottest lipstick color to the dry shampoo that will change your life, we will find it, test it, and let you know what we think. We’re not complaining. It’s a pretty fun gig, and we’ll volunteer to be beauty guinea pigs any day.

But one of the cool things to come out of this is finding out what products you’re loving and buying. It helps us figure out what you want to learn more about and what you’re into so we can bring even more personalized recs to you.

Because we share a lot of our favorites with you every single day, we recognize it might be hard to keep up. So we’ve decided to put together a handy weekly list of what we love and what you love—consider

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Dolly Parton’s Perfume Sold Faster Than Any Fragrance HSN Has Ever Had

dolly-parton-perfume - Credit: Dolly Parton

dolly-parton-perfume – Credit: Dolly Parton

Dolly Parton has a lot to celebrate these days. In addition to announcing a debut novel, due out in March, the country legend has just restocked her new perfume, after it sold out within days of launching on the shopping site, HSN.

According to reports, the new fragrance, titled “Dolly – Scent From Above,” sold faster than any other fragrance that HSN has sold over the last decade, after launching in July. HSN says Parton had the highest single-day sales for a fragrance launch, and the perfume, along with an accompanying body cream and gift set, quickly sold out completely on the site.

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Fortunately for fans, HSN has now re-stocked the perfume, available in a 3.4 fl. oz. size in a beautiful butterly-topped bottle designed by Dolly herself. The eau de parfum is available for

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